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This web site states the following, "This Site Comes With Music! Do you want to hear the music? Give to a Fundraiser." We noticed that the web page said " Please put in a valid email address." It also said " Please put in a valid email address. Org invites you to give back to the Earth at our largest annual fundraiser. 5-8pm at Classic Bowling Center. Bowl and Pledge to save wildlife in wild places. Registration to attend Bowl the Planet is 35adult, 15child and includes. Subscribe to our mailing list." The header had bowl the planet as the highest ranking optimized keyword. It is followed by silent auction, fundraiser, and rainforest which isn't as ranked as highly as bowl the planet. The next words bowltheplanet.org uses is party. earth was included and could not be seen by search crawlers.